Made alongside Master Distiller Ivan Saldaña, this is Almave's first mezcal after launching an NA tequila in 2023 ...

Humo is the latest drink to be released under the Formula 1 driver's alcohol-free spirit company, Almave, cofounded by Iván ...

The Formula One megastar learned to love the flavor of non-alcohol mezcal because it offers a "new dimension to a cocktail ...

Seven-time F1 champion Lewis Hamilton is expanding his nonalcoholic agave spirits line with an offering that pays homage to ...

Today, Almave, the first non-alcoholic agave spirit co-founded by Seven-Time Formula One™ Champion and Entrepreneur Lewis ...

Lewis Hamilton and Iván Saldaña have announced a new non-alcoholic Mezcal, as they've unveiled Almave to the public today ...

‘There’s a story in the smoke’, but it sure as hell was not the story that fans expected when Lewis Hamilton teased that ...

After a week of cryptic clues, Lewis Hamilton finally put the mystery to bed — and told fans to literally “follow the smoke.” ...

After weeks of speculation, the smoke appears to be out of the bag for Lewis Hamilton's much-debated '08.08' announcement.

Instead, the seven-time world champion has launched Almave Humo, a smoky non-alcoholic mezcal alternative under his ...

“That’s how Almave was born,” the F1 star says. “ [It’s] a high-quality, non-alcoholic alternative that works for my lifestyle, without feeling like I have to give anything up.” ...

Blue agave spirit Almave launched a MSFW (Margs Safe For Work) promo for Cinco de Mayo. The campaign, created with LA-based creative agency Fellow Kids, highlights that while May 5 may have to be ...