Incoming WPP CEO Cindy Rose said winning the global account is a “testament to the AI-based data solutions” WPP Media is ...

WPP Media won Mastercard’s $180 million global media account from Carat. The gain follows WPP Media’s re-entry into the ...

The outgoing CEO’s final financial update highlighted the key issues facing his successor come their September 1 handover, chiefly WPP Media, the slow new business pipeline and staff satisfaction.

Finance giant Mastercard has handed its global media account to WPP Media, in a move that will see it part ways with ...

The appointment covers media strategy and buying across 70+ markets, while Ogilvy has been named Mastercard’s global ...

Mastercard also announced that WPP creative agency Ogilvy will serve as global community management agency partner to engage online communities in key markets.

WPP Media, formerly GroupM, has taken the global account for Mastercard, in an important win for the media arm of the ...

Walmart has some new rules for third-party sellers; WPP wins Mastercard; and marketers should get into VTubers.

WPP Media has won the global media account for Mastercard in 70 markets globally. A source close to the matter told B&T the ...

WPP reveals 7,000 roles cut in past year as profits tumble - The group reported pre-tax profits tumbling to £98 million for the six months to June 30, down from £338 million a year earlier.

WPP profits slump and dividend halved as clients slash ad and marketing spending - New boss faces tough handover with like for like revenues for the year expected to be 3% to 5% lower than 2024 ...

B&T breaks out scientific calculator to study WPP's numbers before deciding it's too complicated & returns to counting on fingers.