A lot has changed in the 40 years since the Satanic Panic first gripped the United States: no longer feared or sidelined, witchcraft has become one of the nation’s fastest-growing spiritual practices.

In 2021, “Nick the Alchemist” started selling magical spells on Etsy. For just a few dollars each, he offers spells for pet protection, quick money and overcoming fear, and emblems known as “sigils” ...

Witchcraft is booming online. On social media platform TikTok the hashtag #witchtok has had more than 11 billion views. And over on Instagram there has been a 50 per cent rise in followers of witches ...