The iconic sportswear brand recently partnered with three distinguished members of the NFT space: Bored Ape Yacht Club, GMoney and PUNKS Comics, to advance metaverse ambitions. Adidas Originals have ...

Add Yahoo as a preferred source to see more of our stories on Google. Adidas Originals and Prada have another collab arriving soon. After delivering a four-shoe Forum collection last week, the German ...

Adidas Originals is officially entering the metaverse this week with the release of its first NFT created in collaboration with Bored Ape Yacht Club, NFT influencer Gmoney and the team behind Punks ...

Adidas Originals will officially enter the metaverse with the release of its first NFT (Non-Fungible Token) collection on Friday, just a few days after Nike announced a big deal in the space. Called ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Almost one year after the big reveal of its Into the Metaverse strategy, Adidas Originals is back with its ...

On Friday, Adidas managed to mint all 30,000 of its NFTs in a matter of hours. The collection ⁠— dubbed “Into the Metaverse” ⁠— was the first NFT drop ever from the company, and was a collaboration ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Sneakerheads have long been tech trendsetters, from social drops to AR try-on. The latest land-grab for ...

STEPN is partnering with adidas on a collection of non fungible token (NFT) sneakers. The move-to-earn platform that gamifies wellness has teamed up with the global sports brand on a limited ...

Non-fungible token (NFT) artist FEWOCiOUS has teamed up with Adidas Originals on a new digital NFT release linked to real-life sneakers. According to the drop's website, the Adidas Originals x ...