Several tech companies have AI elements or spots entirely made by artificial intelligence in the 2026 Super Bowl. It's a ...

If there was an overriding message throughout the Super Bowl ads last night, it’s that artificial intelligence is your friend.

Marketers punched a variety of emotional buttons with their pricey 2026 Super Bowl TV ads — ranging from heartwarming and ...

Some of the best advertisements that aired during this year's big game featured celebrities like Melissa McCarthy, Lady Gaga, ...

Since 1989, USA TODAY Ad Meter has let viewers judge all the game's national commercials, helping decide the best every year.

The Super Bowl 2026 ads 2026 saw a heavy use of celebrities, over the top humor, a sense of community and a lot of AI. The best ones are a hallmark of good advertising.

Super Bowl LX is over and the Seattle Seahawks have triumphed over the New England Patriots. While their epic battle was the star of the night, the commercials that surrounded the game were just as ...

Dunkin’ and Ben Affleck have done it again, this time with a spoof of one of the actor’s most famous films, “Good Will Hunting.” Adding iconic sitcom actors in Jennifer Aniston, Jaleel White, Jason ...

While Bad Bunny largely avoided controversy in his Super Bowl halftime show, some of the game’s high-priced advertisements packed an overtly political punch. Interest groups often turn to the Super ...

Wondering how ads will work in ChatGPT? Or which AIs are still ad-free? There aren't many. Here's a quick rundown.

From Super Bowl ads to social media sniping, the rivalry has spilled beyond benchmarks into a fight over brand, trust, and AI ...