Facebook advertising in 2026 has shifted to an AI-first model, with Meta’s Andromeda algorithm taking over targeting and optimization. Success now hinges on creative quality, first-party data, and ...

Facebook advertising in 2026 is more AI-driven, creative-focused, and privacy-conscious than ever before. With Meta’s Andromeda algorithm, ad success now hinges on varied, high-quality creatives while ...

A 2024 research paper curated by a team of university researchers suggests that Facebook’s advertising algorithm has unevenly targeted Black users with ads for for-profit colleges. A 2024 research ...

GetHookd has released a new resource connecting competitive intelligence with Facebook ad reach strategies for media buyers - ...

Facebook’s recent courtship of publishers – like its attempt to move them onto Instant Articles, paying them to produce Facebook Live videos and allowing the posting of sponsored posts on their feeds ...