Amazon Raises Price Of Ad-Free Prime Video Plan, Tags “Ultra” Onto Brand Name

Amazon is increasing the price of its ad-free video streaming of, along with rebranding it as Prime Video Ultra. The move ...

Amazon raises ad-free Prime Video plan price by $2 per month in the US: Here’s what it means for its users

Amazon is increasing the monthly price of its ad-free Prime Video tier by $2, rebranding it as Prime Video Ultra on April 10, ...

Retail jolt: Amazon plans to move Prime Day into June for the first time

Amazon plans to shift its annual Prime Day sale to late June from July, sources told Bloomberg. A timing change would have broad implications across the retailer sector a ...

Amazon Prime Video is raising prices for subscribers

The days of uninterrupted binge-watching at your current rate are officially numbered as Amazon Prime Video rolls out a major ...

Amazon Prime Video just made its "free" tier much worse – and upgrading it again will cost more

Amazon is restructuring its Prime Video offering in the US, with a new, more expensive Ultra tier replacing the current ad-free service. It's also downgrading its ad-supported plan. This will take ...
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Amazon Prime members to pay more for ad-free viewing starting this April

Details explored on Amazon announcing that the Amazon Prime streaming platform website price for advertisement free viewing is going to be increased from April 10, 2026.