From AirPods to iPhone X, Apple sold us the goods in 2017. Photo: Apple Apple’s pretty darn good when it comes to advertising, and 2017 was no exception. Whether it was Portrait mode, AirPods or the ...

Apple products have reached a certain stratosphere among consumers, a level that's enviable and somewhat unattainable by other technology firms. When Apple pushes a product, consumers immediately ...

Apple TV has a colorful new logo to go with its simplified name. And that's just the start of the rebranding campaign. Apple used a giant glass Apple TV logo, colorfully lit and filmed in a studio, to ...

Apple has released its new iPhone 16 family of handsets, with the iPhone 16, iPhone 16 Pro, and iPhone 16 Pro Max available across the planet right now... but ...

The controversy over Apple removing ICEBlock from the App Store is showing no signs of ending. The latest development is a former Apple marketing veteran challenging Tim Cook on the company’s human ...

Apple has appointed Avtar Ram Singh as Head of International Marketing, App Store, Apple Arcade & Games App. Prior to the ...