Perhaps you have a great idea or want to explore opportunities for a product, service or project. You might want to try brainstorming, a group creativity technique to solve a problem by gathering ...

Over dinner a couple months ago, one of my friends said he needed some help coming up with a name for a new website. He told me a bit about the site and asked if I could help think of something over ...

Fear of losing their innovative edge pushes many leaders to reject hybrid and virtual work arrangements. Yet extensive research shows that hybrid and remote teams can gain an innovation advantage and ...

(By Randy Lane) Group brainstorming has long been a staple for radio shows, podcasts, sales teams, and marketing teams to generate innovative ideas. Major corporations the world over use it to create ...

Stanford professor Bob Sutton is a chivalrous guy. Every so often he takes up his lance to defend the honor of one defamed. The name of the slandered is “brainstorming.” Sutton’s long-running defense ...

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Traditionally, innovation and inspiring people to think differently occur in-person during “brainstorming sessions.” It’s an assumed truth that if you need to really stretch and create, nothing beats ...

Glasses that spit out the internet, self-driving cars, and super connected cities are just a glimpse into Google’s 10x innovation, which is a necessary part of their brainstorming framework. The ...

You’ve probably been brainstorming wrong. That’s the conclusion you can reach from popular books like Susan Cain’s Quiet: The Power of Introverts in a World that Can’t Stop Talking. Cain argues that ...

The PCAOB in 2007 raised concerns about accounting firms meeting the brainstorming mandates of SAS no. 99, which requires auditors to brainstorm to determine possible fraud risks, and SAS no. 109, ...

If you work in an office, your boss has probably forced you into a brainstorming session or two (or 12). Brainstorming, after all, is supposedly a killer way to come up with ideas, and businesses want ...

Pessimists are also powerfully impacted by a second major problem for traditional brainstorming: evaluation apprehension. Many more pessimistic and/or lower status, junior group members feel worried ...