Sarah Tourville is the CEO and Founder of Media Frenzy Global, a PR agency that shapes markets and culture for disruptive brands. In the bustling marketplace, a brand's name often serves as the first ...

Those names don’t just sneak into our sentences; they stick in our minds, and roll off the tips of our tongues. Still, there is more to a great name than its just being memorable. A great name needs ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

Due to the sheer volume of new businesses and products emerging year after year, finding a snappy name for your company or brand that has not already been snapped up has become difficult. Related: How ...

Choosing a great name for your company is much trickier than most founders first believe. The best brand names wander into our subconscious, unnoticed. They assimilate smoothly into different parts of ...