Sharp-eyed Buffalo Bills fans may have noticed “University of Wyoming Red Zone” flash on their screens during Saturday’s ...

PepsiCo Beverages has extended its over two-decade-long partnership with the Buffalo Bills as the team prepares to move into ...

Building on the University of Wyoming’s ad that aired during the 2025 Super Bowl -- celebrating Josh Allen’s Most Valuable Player achievement and his inextricable link with his alma mater -- the ...

The Buffalo Bills and Highmark Stadium announcing a new long-term partnership with Pepsi as the official drink of the Buffalo Bills going back to 1998.

The Buffalo Bills have exceeded their goal in community investments, which is part of the deal to build a new stadium.

Josh Allen was seen touring the Buffalo Bills new stadium during the premiere of Hard Knocks, and an awesome feature was revealed.

Separate from the Bills partnership, UW’s Super Bowl ad is airing in Wyoming and Western New York on HBO Max, which is ...