The cake pops phenomenon has become much more than a mere blip in the trend universe. These decorated cake-balls-on-a-stick are popping up everywhere these days, from swanky wedding receptions to ...

What’s not to love about cake pops? They are easy to make, completely customizable and the perfect small treat. Some may call them a trend, but we have no qualms with cake pops sticking around for ...

Why: After years of weak sales, the cakes category is in healthy growth thanks, in a big way, to a strong showing from category leaders Mr Kipling and Cadbury, both up 7% [Nielsen 52 w/e 3 October ...