Almost anyone who is into premium headcovers has likely heard of Swag Golf. The upstart brand only hit the marketplace in 2018, but thanks to their creative designs and limited edition drops, the ...

L.A.B. Golf was the first putter company to venture into the zero-torque movement, with the DF3 as one of its most popular models. Other companies are following their lead. Golf innovation can be a ...

The past 12 months had a little of everything - a career Grand Slam, Ryder Cup chaos and so much more. With 2026 on the horizon, our writers look back at the most memorable moments from 2025 and ...

The most neglected club when it comes to fittings? Easy answer. Putters, which is a head-scratcher to me. Given you use your flatstick more than any other club in your bag, the club can make or break ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Perhaps the hottest trend in golf equipment right now: Zero torque putters.

Putting is the great equalizer in match play — and it can save strokes in every format. While driving the ball 300 yards takes speed and skill that most recreational players don’t have, learning how a ...

Missing putts is a frustrating reality of golf, but if you’re missing more than you think you deserve to, the issue might be your equipment. Even with the right line and a good stroke, you can miss ...

What you need to know: With the debut of "Happy Gilmore 2" on Netflix on July 25, Callaway is making available limited-edition Chrome Tour golf balls and Odyssey hockey stick putters. The golf balls ...

After J.J. Spaun’s 64-foot bomb sealed his U.S. Open victory and catapulted him into the international golf spotlight, he tossed his L.A.B. Golf DF3 putter in the air. Somewhat fittingly, the putter ...