Customer journey mapping is not new. In fact, it’s commonly used in consumer marketing. But despite its tremendous benefits, it has not been widely adopted in professional services. You see, customer ...

Plotting each point of a client's interaction with your firm can help you improve the delivery of legal services and deepen key relationships, advises Adrienne Halladay Outside the legal industry, ...

Advisors who hope to compete against disruptors such as robo-advisors will need to disrupt their own client-engagement systems. Engagement includes co-creation, personalization and specialization. A ...

Static maps can’t keep up. AI-powered systems are turning customer journeys into live, continuously optimizing operations.

LONDON--(BUSINESS WIRE)--A global data analytics and advisory firm, Quantzig, that delivers actionable analytics solutions to resolve complex business problems has announced the completion of their ...