Generative AI has potential applications and benefits for nearly every industry. Early adopters are showing success in domains such as content creation, marketing, research and product development.

ChatGPT is a new frontier of generative AI, creating a compelling set of opportunities to benefit businesses and drive value at scale for the enterprise. Whether leaders are looking to improve ...

Marketing accountability—the ability to measure the marketing organization's contribution to enterprise value—remains a critical issue. A recent study by Forbes CMO and Neustar, "Accelerating Growth ...

What is a CoE, and why is it important to manufacturing operations? A Center of Excellence (CoE) is a group within an organization that is responsible for defining the goals an initiative will ...

The Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership serving the public sector, announced the establishment of a new Cybersecurity Maturity Model (CMMC) ...