“The process of music is from brain to someone’s ear, basically. The less that gets in the way of that little journey, the better,” Led Zeppelin’s John Paul Jones once said. “Strings are the link ...

So you're on the hunt for the best acoustic guitar strings? Maybe your current strings are feeling kinda stale, and you're ready to switch things up, or you're just starting out and want some friendly ...

Elixir Strings continues to expand by welcoming Coast Music as its newest Canadian distributor. A division of Jam Industries, Coast Music is Canada’s premier distributor of musical instruments and ...

Every January, NAMM (the National Association of Music Merchants) converges on Anaheim, drawing more than 75,000 attendees to ...