Food brands spend millions making sure their logos don’t just look good, but feel right. Colors, shapes, and spacing are carefully chosen to spark hunger, trust, nostalgia, or comfort. Hidden inside ...

Whether you're driving through your hometown or taking an exit off of the highway looking for a quick bite to eat, fast food logos are instantly recognizable. They evoke a sense of familiarity and can ...

Companies like McDonald's, Starbucks, and KFC have some of the most well-known logos in the world. However, the original versions of their logos would be unrecognizable today. McDonald's first logo, ...

Think of your logo as more than your name in pretty type: it needs to be the essence of your brand identity. Your brand identity is markedly affected by the psychology of font, color and shape, which ...