The utility function can be used to derive the demand function, and both concepts relate to utility maximization.

American Journal of Agricultural Economics, Vol. 91, No. 4 (Nov., 2009), pp. 1110-1123 (14 pages) In this article, we advocate more extensive use of the benefit function in specifying price-dependent ...

We derive lower bounds on the regret that hold for any admissible pricing policy, and then show that our proposed algorithms achieve a regret that is "close" to this lower bound. The magnitude of the ...