With advancements in bioactive beauty, new ingredient discoveries, and deeper forays into hair care, the K-beauty trends on ...

Whether it’s slugging, snail mucin or the elusive ‘glass skin’, South Korea is the origin point of countless beauty trends that come to dominate TikTok feeds and beauty cabinets worldwide. Seoul, ...

From refined SPF creams that make application a dream to effective yet gentle serums promising dewy, glass skin, Korean skincare is truly taking the Western world by storm. But beyond over-the-counter ...

You've seen the look popularized by K-pop stars — smooth, blemish-free "glass skin," luscious hair, and the sveltest of bodies. As South Korean pop culture — namely, K-pop and K-dramas — travels ...