McDonald’s is testing out the change at drive-thrus right now as a pilot at certain U.S. restaurants.

Drivers ordering a burger could soon be served an insurance pitch, too, as McDonald’s tests third-party advertising on ...

McDonald’s is currently testing a new program at some of its company-owned restaurants that puts digital ads on its ...

McDonald’s has already taken one bite at AI ordering. In 2024, the company ended an earlier drive-thru experiment with IBM called Automated Order Taker after testing it at more than 100 restaurants.

The fast food giant is investing heavily in changing its stores and menus, and it's also experimenting with ads on its ...

McDonald’s has started testing third-party advertising on digital drive-thru menu boards at 450 company-owned U.S.

The fast-food giant is getting into the advertising business with plans to use customer data to sell targeted ads.

I’ll take a Big Mac with some Geico insurance, please. McDonald’s customers may see commercials on its drive-thru menu boards ...