A few factors play into creating a TikTok-famous beauty product. The results need to be wow-worthy, the application process needs to look simple-yet-enticing, and it needs to perform better than other ...

If you purchase an independently reviewed product or service through a link on our website, we may receive an affiliate commission. Learn more about our policies and reviews. Since makeup and fashion ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Like a subtle cat-eye or a few well-placed dabs of concealer, the best lip stains make enhancing a ...

Want to be emailed when products you’ve saved are over 20% off? Success! You'll get an email when something you've saved goes on sale. Because I’m both incredibly vain and incredibly lazy, I’ve always ...

Like a subtle cat-eye or a few well-placed dabs of concealer, the best lip stains make enhancing a natural makeup look easy and can practically be applied with your eyes closed. Plus, you won’t have ...

Here's how it works (or watch the TikTok above): apply two to three layers of the purple-tinted lip masque to your dry, clean, and decently exfoliated lips. After 30 seconds to a minute, spritz on the ...

Step forward Muzigae Mansion’s Objet Liquid Tint ($12.90; Amazon Australia). Hydrating, non-sticky but also supremely ...

We may earn commission from links on this page, but we only recommend products we love. Promise. Fun fact: Whenever I see a new makeup product reach TikTok fame, the beauty journalist in me must try ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. When a review starts with “Stains Wonderfully,” you know ...