Any time a celebrity is linked to a certain fashion brand or style, its market demand and price inevitably skyrocket. We know this from seeing actor after actor answer the classic red carpet question: ...

The all-new Rolex Cosmograph Daytona Celebrating 100 Years of Speed draws inspiration from the original Daytona launched in 1963 and nicely coincides with the legendary model’s 60 th anniversary.

Coming to auction for the first time in 25 years, swimmer Mercedes Gleitze’s 1927 Oyster watch helped turn the Crown into the ...

Leonardo DiCaprio wore an estimated $225,000 on his wrist thanks to the Rolex Daytona Le Mans white gold, black dial timepiece at the “One Battle After Another” premiere in Hollywood on Monday night.

Last year, at the 24 Hours of Le Mans endurance motorsport race in France, the Rolex surprised and excited fans once again by releasing a new version of its already celebrated and impossible-to-buy-at ...

I once spent three days hanging around the Pebble Beach Concours d’Elegance with Rolex ambassador and nine-time Le Mans winner Tom Kristensen as he judged the most stunning and valuable cars in the ...

Legacy film sequels can be tough to pull off. They’re usually over-reliant on nostalgic references and struggle to capture the magic of their often superior predecessors decades later in a changed ...