The Rolex Daytona, specially crafted for the Rolex 24 At Daytona class winners each year, is one of the most coveted trophies ...

No other name in watchmaking carries the clout of Rolex. It’s not just the logo; it’s the consistency, the legibility, the calm refusal to follow trends. Over the years, a handful of models have stood ...

Rolex doesn’t have to do much to dominate coverage of any show of luxury watch introductions – one little tweak of an iconic case design is usually enough to break the internet. But Rolex earned its ...

Among hyped releases like the Land-Dweller, Rolex also debuted a brand-new bracelet at Watches and Wonders Called Settimo, the bracelet has rows of seven links and lacks fitted end links At launch, ...

Every year, a few days before the biggest watch event of the year, Watches and Wonders Geneva, Rolex releases a cryptic teaser video across its social media channels. Most of the time, these teasers ...