Seeking Alpha

Root plans increased R&D marketing spend and targets partnership channel expansion as new pricing model lifts LTVs

LaMalva forecasted "continued acceleration of policies in force growth" and announced plans to increase investment in direct R&D marketing by roughly $5 million in the fourth quarter. LaMalva ...
Awful Announcing

The Blazers are moving to Root Sports this fall, which seems to mark the end for NBC Sports Northwest

There’s been some discussion about the future of NBC Sports Northwest recently, with that network having both limited distribution (outside of parent company Comcast) and limited live rights (mostly ...
Seattle Times

ROOT Sports, Spectrum TV reach deal to carry Kraken games in Eastern WA

Kraken fans in Eastern Washington will have a greater chance to watch the team’s games after an expanded carriage deal to be announced Thursday between ROOT Sports NW and Spectrum TV, according to a ...
TV Technology

Root Sports Launches New Seattle Mariners Streaming App

NEW YORK—Streaming tech provider ViewLift has announced the launch of the new Root Sports Stream app that deliveres Seattle Mariners games and Root Sports programming directly to fans across the ...
The Spokesman-Review

ROOT Sports, Spectrum TV reach deal to carry Kraken games in eastern Washington

SEATTLE – Kraken fans in Eastern Washington will have a greater chance to watch the team’s games after an expanded carriage deal announced Thursday between Root Sports NW and Spectrum TV, according to ...