SK-II is winding back the clock in more ways than one. On August 19, the Japanese cosmetics brand best known for its anti-aging formula recruited four long-time ambassadors to remake their first ...

Japanese skin care brand SK-II has just opened its first concept store, in Kuala Lumpur, in partnership with Luxasia, the Singaporean beauty distributor. Malaysia is among SK-II’s key markets in ...

In an industry where there is an overwhelming amount of product launches daily, Product Of The Week helps you cut through the noise. To help you find your new beauty and wellness favorites, this ...

The Olympian stars in the latest episode from a series of animated shorts by SK-II STUDIO's new 'VS Series.' By Eda Yu This article was created in paid partnership with SK-II. Simone Biles’ “VS Trolls ...

For the Japanese consumer, purchasing SK-II, the luxury skin-care line believed to make you look younger, is an event. At $100 for 2.5 ounces, it is also an investment in the high stakes world of ...

To say that SK-II is passionate about Pitera would be a massive understatement. In all its associate products, marketing materials, website media (billed as Pitera TV), its patented and trademarked ...

Mina of TWICE has kept incredibly busy again this year, balancing TWICE’s group activities, MISAMO’s unit debut in Japan, and her role as the global ambassador of skincare brand SK-II. Last month, ...

Save this article to read it later. Find this story in your account’s ‘Saved for Later’ section. This essay first appeared Wednesday, December 13, in The Strategist Beauty Brief, a weekly newsletter ...

Procter & Gamble on Tuesday said sales of its high-end SK-II skin-care brand fell 34% in the greater China region during its latest quarter — and it blamed an unlikely culprit. With its high prices ...

Procter & Gamble's Japanese beauty brand SK-II continues to deal with a boycott in Greater China, suggesting Shiseido will report similar issues. P&G's CFO Andre Schulten says the SK-II brand was down ...

In the months leading up to the wedding day, every bride pictures the moment she walks down the aisle, her face radiating with joy and an effortless glow. Yet achieving that sort of ethereal beauty ...