Corporate mascots with racist origins have been dropping like flies over the last two days, with food brands like Aunt Jemima, Uncle Ben's, Mrs. Butterworth's and Cream of Wheat announcing marketing ...

A year ago Doug Melville, TBWA\North America Chief Diversity Officer, walked into PepsiCo’s office on a mission. Melville was armed with items like Aunt Jemima rag dolls and cups emblazoned with ...

The iconic character Uncle Ben will disappear from the brand’s packaging along with a change in product name from Uncle Ben’s to Ben’s Original, Mars Food announced today. But not right away. In June, ...

Uncle Ben's is going to get a new look. Mars, owner of the rice company, said it is changing the company's "brand identity," CNN reported. But it did not specify how the brand will change. The company ...

Uncle Ben's maker Mars is planning to change the rice maker's "brand identity." In a statement on its website Wednesday, Mars wrote that "now is the right time to evolve the Uncle Ben's brand, ...

Make em say "Yum" Na-nah na-nah! Master P has launched a line of "Uncle P" food products to offer consumers a Black-owned alternative to brands that use Black names and imagery, but don't often give ...

Many of these companies have resisted calls to change their questionable branding for decades, but Allen Adamson, co-founder of the New York-based branding consulting firm Metaforce, says changing ...