Rodolphe Barrere is co-founder and CEO of Potloc, a market research company pioneering a new approach to extracting consumer insights. The best businesses understand the importance of listening to ...

The data in this Pew Research Center report is drawn from a national cross-sectional survey conducted by Westat. The sampling design of the survey was an address-based sampling (ABS) approach, ...

In the 2013 science fiction film Her, set in the near future, a lonely writer named Theodore develops an unexpected and profound relationship with an artificially intelligent virtual assistant ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. A major new Pew Research Center study examines religious beliefs and practices ...

Opinion polling is the systematic clarification of where people stand on some public issue, at a particular time. It is scientific research involving the sequence of: (a) addressing pertinent ...