Everyone knows what it’s like to lack something. Perhaps the most common example is time: too many things to do, not enough hours to get them done. Others struggle with too little money, or ...

Las Vegas author Michael Easter has gone deep into the origins of a question many of us find ourselves asking in today’s technologically-driven, fast-paced society: why can’t we stop looking at our ...

Author Michael Easter uncovers a three-part behavior loop in his new book. When it comes to cravings, be it food or fashion, one author dove in head first to better understand how human behaviors are ...

When we told an economist colleague that we were studying scarcity, he remarked, “There is already a science of scarcity. You might have heard of it. It’s called economics.” He was right, of course.

Scarcity: Why Having Too Little Means So Much. By Sendhil Mullainathan and Eldar Shafir. Times Books; 288 pages; $28. Allen Lane; £20. Buy from Amazon.com, Amazon.co.uk THE authors of this book both ...