CMOs have always had a lot on their plates. Unfortunately, the list (and expectations) keeps growing. I’d argue it’s easier to highlight what marketing leaders don’t need to focus on than what they do ...

Dan Swift is CEO of Numentum, a buyer experience consultancy that helps B2B organizations go to market faster, bigger and more effectively. I like the old proverb: "If you want to go fast, go alone.

Applying environmental, social, and governance goals to enterprise IT practices can lower operating costs, improve resiliency, and bolster brand image. Sustainable or green IT is not new. In fact, it ...