It might be weird to hear this from a sonic branding designer, but I’m highly skeptical (or even critical) of companies that see AVAS sounds as a key branding opportunity—as a way to create a highly ...
Great Big Story on MSN
How the car horn changed the sound of driving
The invention of the klaxon horn transformed road safety and replaced early warning systems used in the first days of ...
Fast Lane Only on MSN
The debate over whether synthetic engine sounds ruined performance
Engine sound has long been treated as a performance metric, a kind of acoustic dyno sheet that tells drivers how hard a car is working. As digital audio and electrification spread, engine sounds are ...
AUSTIN (CBSDFW.COM/AP) — Tesla is recalling nearly 579,000 vehicles because a "boombox" function can play sounds over an external speaker and obscure audible warnings for pedestrians. The recall is ...
How a car sounds has been a huge topic of debate for automakers, seemingly since the automobile was invented. Whether it was taming a large-capacity engine to keep its cabin whisper quiet in luxury ...
Every driver knows that feeling. Something’s off. The car sounds different, and it’s not going away. The human ear picks up on changes in mechanical rhythm faster than most people realize, and these ...
Cars are complex machines, and as a result, it's not always evident what's going on under the hood — especially if something is wrong. With all the various components of your car working in harmony, ...
Saturday saw the running of the ELE Rally in the Netherlands, with organizers inviting e-Rally competitors to join the event for the first time. Spectators were treated to the sight of electric rally ...
The same soundproofing that helps make cars quiet on the inside also obscures sounds from the outside that could help drivers spot potential hazards. To remedy that, Ford is testing a new system in ...
If you search for any performance vehicle plus “cold start” on YouTube, you’re likely to be served hours and hours of sonorous content. But have you ever wondered why cold starts sound so good? The ...
Before that new car smell has a chance to dissipate, audiophiles often tear into their dashboards and interior panels, gutting the factory radio and speakers for a custom setup. Not being completely ...
Picture this scenario: there is an obstruction on the road while you are driving, and then you press the horn to signal other motorists and pedestrians to realize that it sounds faint and weak. It can ...
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