Every so often, something new happens in the world of Digital Marketing that is transformative. Social media was perhaps the last seismic leap, and these days all small business owners are told they ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Event marketing has changed significantly over the past month — no one can argue this. If ...

Similar to hosting an in-person event, hosting a successful virtual event is a major undertaking that requires ample planning and follow through. According to data analyzed by Markletic, when it comes ...

We are all familiar with events, conferences, trade shows and exhibitions. We've been using them for centuries to market and sell our products and services. Virtual business events are the digital ...

Virtual events have emerged as powerful marketing tools, enabling businesses to connect with global audiences, deliver valuable content, generate leads, and drive business objectives without the ...

1. Treat your virtual event with as much attention as a physical event. Whether you run a stand-alone virtual event or as an add-on to a physical event, treating it with the same attention to detail ...

SIGN UP NOW: Marketing experts share how small-business owners can master basic marketing skills and upscale their strategies. While juggling the multiple responsibilities of running a small business, ...

Rachel Stephan is one part creative, one part entrepreneur, a four-time mom (Sensov event marketing, Charlie, award-winning #eventtech Snöball word-of-mouth marketing platform, and Grayson) and an ...

There aren't too many B2B marketers that would have told you in January 2020 they were confident in their ability to pivot from a traditional slate of physical trade shows and conferences to a virtual ...

2020 has been unlike any other year, as the new normal of lockdowns and social distancing has forced businesses to make an instant leap into creating innovative and interactive hybrid or virtual ...