Are you someone who enjoys taking paid surveys, but you really don't feel that they pay enough to be worth the time? If so, then you may want to think about participating in some focus groups instead.

What happens when you bring real users into the room before launching a product or redesigning a brand? We recently conducted three usability-focused group sessions—one for a major real estate ...

Nine months into Donald Trump's presidency, young people in a Pennsylvania focus group were apathetic about the midterm elections and didn't display much enthusiasm for the Democratic Party. Why it ...