Quality videos, a memorable profile, and engagement strategies are key to YouTube subscriber growth, not just quantity.

YouTube has launched a $7.99 per month, ad-free Premium Lite subscription for users looking for entry-level added benefits.

Google emailed customers on December 12 to inform them that a YouTube TV subscription would rise by $10, taking the price ...

YouTube is expanding its lower-cost Premium Lite subscription to the United States after testing it in select international ...

SAN FRANCISCO (Reuters) - Alphabet's YouTube on Wednesday rolled out a $7.99 monthly subscription service that is ad-free for ...

The new “Premium Lite” tier fits with the broader pattern indicating YouTube’s ambitions to beat Netflix at its own game.

The new tier is called Premium Lite, and will cost $7.99 per month (compared to $13.99 per month for Premium). It will allow ...

YouTube Premium Rewards add periodic gifts to your existing benefits. Here's everything you stand to gain from them ...

Too often, exceptional content goes unnoticed simply because potential subscribers judge channels by their subscriber counts rather than the quality of their videos. Folloza addresses this challenge ...

After Primetime Channels failed to really catch on, YouTube is reportedly planning a new effort to sell premium subscription add-ons.

YouTube added a new subscription tier, YouTube Premium Lite, in the United States for $7.99 per month. The plan provides an ad-free watch experience on most videos but lacks other features such as ...

YouTube has launched a Premium Lite subscription tier, which will allow users to watch most videos on the service ad-free.