According to Querou and Franck Tetzlaff, fellow Vibe.co co-founder and chief technology officer, focusing on direct publisher ...

Consumers don’t experience media in silos. They might stream a live game on their TV, scroll social feeds during halftime and ...

TSN, CTV and CTV2 are Canada's home for football on television, and the exclusive broadcast partner of the NFL in Canada. Check out our broadcast schedule below for this season's slate of games, and ...

Albertsons Media Collective and NBCUniversal (NBCU) aim to meet this challenge with CTV closed-loop measurement that securely ...

January Digital leads global brands and retailers to grow and adapt to consumer shifts and changing market conditions. The strategic consultancy and full funnel digital agency identifies and solves ...

On December 4th, experts from Verve, Dataseat, and Kochava will convene for Making CTV work for UA: From exposure to install, a live webinar.

In the first article in the ExchangeWire 2023 predictions series, experts from across the advertising industry examine what the future may hold for connected TV (CTV), one of the most eagerly ...

The latest announcement is out from Quantum Biopharma ( (TSE:QNTM) ).

Despite the explosive growth of Connected TV (CTV) consumption and inventory, CPMs are stagnating – or even declining. Agency leaders are saying candidly that CPMs have dropped anywhere from 10-30% ...

The study spanning five leading brands revealed insights into how audiences engage with live sports across Linear TV (LTV), ...

Connected TV has quietly created one of the most premium front door ad surfaces in India: the home screen, or what industry ...