ASMR is moving from YouTube to the real world. Step inside Kas Wellness in Costa Mesa, a luxury boutique offering "brain ...

ASMR is the latest craze that is sweeping the internet, so it’s no surprise that many K-pop idols have given it a try. ASMR stands for “autonomous sensory meridian response,” which describes a ...

A relaxing ASMR video featuring my favorite K-beauty cosmetics, including VT Reedle Shot skincare and PDRN hair ampoule products, with gentle sounds and close-up details. #ASMRBeauty #KBeauty #Skincar ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...

Giulia Poerio does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

“It’s time for your lice check,” a woman who goes by “Ms. K” whispers directly into my ear as she starts running her fingers into my scalp and through each strand of hair. I’m in a dark room, Eastern ...

On the recommendation of a colleague, I put the letters “ASMR” into the search bar for YouTube. Many videos came up, some with a great number of views. One had over 15 million. I clicked on the first ...

When 22-year-old college student Abby Webster watches ASMR to fall asleep, she takes special precautions. "I have a roommate, and I angle my laptop away because I'm like, 'I don't want anyone to see ...

Are you familiar with ASMR? You might have heard of this sensory phenomenon, which has become wildly popular in the past several years. I have a number of patients who are using ASMR videos and audio ...