For Question of the Week, Campaign asked Adland to share the Super Bowl LX work they wish they did. Like every Big Game, ...

Omnicom Media confirms more than 30 participating clients amid lingering questions about how the pilot will work.

Whether they spent $8-$10 million on an ad or not, these brands still caught our attention with smart, brazen and occasionally bonkers marketing stunts.

Culture has moved from a line item to a growth driver. The trumpets and bongo drums from Bad Bunny’s historic Super Bowl LX halftime performance are still ringing in the ears of millions, mine ...

Budweiser’s Super Bowl LX ad American Icons was the most-mentioned ad during the Big Game on social media and across other online sources Sunday night, according to data from social media monitoring ...

Liquid I.V. is here to make sure you turn “hydration regret” into “hydration relief.” The powdered hydration brand appeared this weekend on America's biggest stage — singing toilets included — urging ...

Global warming's impact on the Winter Olympics should give would-be sponsors pause for thought. Brands should think long-term, by contributing to and protecting the fragile ecosystem rather than ...

A chart-led look at Meta, Microsoft, Alphabet and Amazon's $650 billion commitment to AI and what that scale means for advertisers, cloud growth and future revenue models.

Hollywood didn’t just show up in front of the camera but behind it as well, with several award-winning film directors, ...

Lady Gaga covers the ‘Mister Rogers' Neighborhood’ theme, setting the tone for the brands’ first ‘audacious’ collaborative ...

Starring TV icons from ‘Friends’, ‘Seinfeld’, ‘The Fresh Prince of Bel-Air’ and more, the spot is a ‘lost pilot episode’ set ...

The league honored 8 student-athletes during its inaugural 4-day lineup, partnering with the Hispanic Heritage Foundation, ...