The Phoenix Mercury unveiled a new logo on Monday and fans immediately erupted over what many felt was a bad design from the ...

S.G. Love Elementary School is ready to “roar.” The school recently wrapped up its “Design the Lion” contest — a creative ...

The beloved Cynado logo features a fiery cartoon illustration of the University's mascot, Cy the Cardinal, swept up in a ...

I'll admit that, upon first glance, I thought I was seeing just another Ralph Lauren ad rather than a film poster. Upon ...

On ditches the logos and noise in its newest IKON collection, a capsule of apparel and footwear that's sleek and understated.

Factor Communications, explores how invisible branding is redefining consumer loyalty, and offering brands a quieter path to ...

Rebranding guides focus on market research and design principles. Nobody warns you that your biggest obstacle will be getting ...

The rebrand has 14 logos, marks and wordmarks, and the team also designed its own font for letters and numbers.

Successful branding goes a lot deeper than a cool logo or flashy website. The best interior design brands tell a story about ...

While the logo design marks a fierce new era for the Australian rugby team, the rebrand has received mixed reviews, from high ...