He was an announcer and media celebrity, but Bob Uecker might have gained more notoriety than anything else as a beer ...

In the wake of Bob Uecker’s passing, one of his most memorable contributions to pop culture has resurfaced: the iconic Miller Lite “Front Row” commercial. While the ad became a defining ...

Are you a print subscriber? Activate your account. By Nick Manes - 1 hour 2 min ago By Gillian Follett - 1 hour 6 min ago By Ad Age Staff - 1 hour 39 min ago By Sabrina Sanchez - 2 hours 6 min ago ...

Fans began to line the bottom of Uecker's statue outside the ballpark with cans of Miller Lite in a nod to the legendary ...

REMEMBERING BOB UECKER: He cast the widest net any baseball announcer ever could There's also his legendary run as a spokesman for Miller Lite, with Uecker starring in so many commercials for the beer ...

Fans left cans of Miller Lite at the Bob Uecker statue at American Family Field. According to MLB.com, in 1986, Uecker had a cameo in "Who's the Boss?" which starred Tony Danza as a former ...

I must be in the front row:' Bob Uecker and the Miller Lite commercials As high profile as his appearances were in places like "The Tonight Show With Johnny Carson," the movie "Major League" and ...

Photo: Jeff Haynes/Reuters The former Miller Lite pitchman throws out a first pitch before a Brewers game. Photo: Jeff Haynes/Reuters Bob Uecker, who died Thursday at 90, was a mediocre Major ...

To us, he's a broadcaster, but nationally, most may know Bob Uecker by a different name: Harry Doyle. These quotes from ...

few things became omnipresent in the zeitgeist like Bob Uecker's "front row" Miller Lite commercial. It was part of a series of spots for Miller, a product produced in his hometown of Milwaukee ...

The late Bob Uecker's reach extends well beyond Milwaukee Brewers radio broadcasts. Let's run down his pop-culture ...

"Mr. Baseball" Bob Uecker became a pitchman for Miller Lite in a series of iconic ads. Instead, he's banished to farthest reaches of the upper deck, which doesn't stop him from shouting advice for ...