Microsoft launches Publisher Content Marketplace for AI-powered ads. Google pushes Tag Gateway over standard tags.

Broadcasters have spent the last decade dedicating more and more time trying to harness the power of addressable advertising on OTT. Over this time, dynamic ad insertion (DAI) has become a pivotal ...

The fourth quarter earnings season momentum continues this week, as results from Alphabet (GOOG, GOOGL), Amazon (AMZN), AMD ...

AMD upgraded to Strong Buy with a $279 target as MI350/MI400 GPUs drive AI data center growth and margin expansion. Click to ...

A look at how different MCPs and AI agents can be targeted and how, in practice, enterprise AI becomes part of a ...