Brace yourself for $10 toothpaste. That’s how much Colgate’s new 3-ounce tube of teeth-whitening toothpaste costs. Colgate-Palmolive CEO Noel Wallace announced the product at a consumer and retail ...

NEW YORK, March 9, 2022 /PRNewswire/ -- Calling all coffee drinkers and people seeking a white, bright smile, Colgate® Optic White®, a leader in oral care and teeth whitening, today announced its ...

A teeth-whitening toothpaste made by Colgate, Colgate Optic White Pro Series' formula contains 5% hydrogen peroxide, the highest level of hydrogen peroxide in an over-the-counter whitening toothpaste, ...

When you’re getting your photo snapped, are you showing off all of your pearly whites, or hiding them away in your smile, worried that they might not be quite so pearly, or quite so white, anymore? We ...

(Reuters) - Get ready for the $10 tube of toothpaste. Colgate-Palmolive Co CEO Noel Wallace said last week at an industry conference that the household goods maker sees its new Optic White Pro Series ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. In this photo taken Tuesday, April 26, 2011, Colgate dental products are sold at a 99 Cent store in Los Angeles. (AP Photo/Damian ...