Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

As the PwP market has grown significantly in 2025, retailers are quickly learning that PwP has become a standard component in ...

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

The home improvement retailer is building out its MyLowe’s Rewards program with “great member-only moments,” Senior Vice President of Digital Commerce Joe Cano said.

Sephora transforms its Beauty Insider program from transactional perks to emotional connection for its 46 million members. Using gamification is a key initiative.

Another Reddit user agreed that the changes to the loyalty program are “getting worse” and added that reaching certain tiers are harder to achieve with the changes. “It’s absolutely getting worse.

On March 10, Starbucks will be rolling out a major overhaul of its rewards loyalty program, reintroducing a three-tier system ...

Geoffrey Fowler, technology columnist at the Washington Post, has written several articles about rewards cards and what ...

CRM on average 83.0% of loyalty programme owners are satisfied with their loyalty programme 92.7% of programme owners ...

Super Bowl 60 may be over, but post‑game food deals are still going strong. From free coffee to discounted pizza, Super Bowl ...

ATLANTA — RaceTrac Inc. is launching a strategic partnership with Capillary Technologies to transform and enhance its ...

There's a disturbing pattern called “surveillance pricing." ...