At IAB ALM, the retail giant pitched MCP as infrastructure for AI agents to run advertising workflows more efficiently.

A look at how different MCPs and AI agents can be targeted and how, in practice, enterprise AI becomes part of a ...

Confidence in the advertising market was reinforced by new forecasts from the Interactive Advertising Bureau (IAB). Its 2026 ...

ERC-8004 and x402 create infrastructure for AI agents to transact independently. Payment rails and trust layers converge ...

Apple has embraced agentic AI for developers, introducing direct support in Xcode 26.3 for both Anthropic’s Claude Agent and ...

Publicis Groupe closed 2025 with a strong fourth-quarter performance, reporting organic growth of 5.9% and lifting full-year ...

Apple's Xcode 26.3 integrates Anthropic's Claude and OpenAI's Codex, letting AI agents autonomously write, build, and test code—sparking debate over security and the future of software development.

Adversaries weaponized recruitment fraud to steal cloud credentials, pivot through IAM misconfigurations, and reach AI ...

By incorporating Workato’s iPaaS platform into its technology ecosystem, Corcentric is enhancing how customers and partners connect to its solutions. The collaboration enables faster access to ...

AI agent adoption and budgets will rise significantly in 2026, despite challenges ...

This has given rise to the “security poverty line,” a term attributed to Wendy Nather, senior research initiatives director at 1Password LLC. There is a growing belief within the cybersecurity ...

Ten MarTech trends shaping brand growth in 2026—from generative AI and data unification to privacy-first personalization, ...