FRAMINGHAM, Mass.--(BUSINESS WIRE)--With value, savings, and ease at the forefront of customers’ shopping decisions, Staples is thrilled to offer a brand-new loyalty program: Easy Rewards. Designed in ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. What is a loyalty program? It’s a program designed to get ...

Question of the day: How do you navigate the world of loyalty programs, reward systems, membership programs and subscriptions? How can you choose (besides a coin toss)? Is there even any significant ...

Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...

(CNN) — Having trouble navigating the complicated, often frustrating, world of airline loyalty programs? This might help: Point.me, a points and travel reward search platform, has ranked 62 global ...

Through the retailer's loyalty rewards program, every dollar a Kohl's shopper spends can earn them a 5% reward toward a future purchase. More than 30 million customers are enrolled in the Kohl's ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...

Carnival Cruise Line may be complicating its loyalty program with its new Carnival Rewards program launching Sept. 1, 2026, but one aspect of the cruise line's process for rewarding loyal passengers ...