Not all clicks are equal. A repeat buyer, a first-time visitor and a lapsed customer should be treated differently.

For brands in the CPG or FMCG space, it’s about a new standard for targeting and accountability. It’s no longer a case of merely adapting to survive. Instead, it’s about adopting intent-based ...

Declaring open the NEC meeting at the Muhammadu Indimi International Conference Centre, University of Maiduguri, Kadafur reaffirmed the commitment of the administration of Governor Babagana Umara ...

For B2B marketers, change is something you should always build into your plan, even though it can feel disruptive.

Eco Wave Power Global AB (NASDAQ: WAVE) ("Eco Wave Power" or the "Company"), a global leader in onshore wave energy ...

Specfluencing refers to creators tagging brands and producing content that resembles a paid partnership, without any formal ...

The CMA seeks views on Apple and Google’s commitments to ensure fair app store practices, in order to stoke the UK’s app ...

Securafy Inc. introduced an end-to-end AI adoption framework addressing growing concerns around ungoverned AI use in small ...

Search engine optimization has changed significantly over the last decade, but one truth remains constant. Websites that ...

Nutshell, the time-saving CRM and marketing automation platform that empowers teams to work smarter, not harder, has introduced an Engagement Bar and Smart Nudges?new capabilities in Nutshell Chat ...

Spot, the cross-platform TV ad measurement and attribution company, today announced the launch of iSpot SAGE, an agentic AI-powered platform years in the making that revolutionizes how independent ...

Budget 2026 introduced a one-time compliance window for undisclosed foreign assets, signaling a move towards structured cross ...