The company’s co-owner, David Zablocki, did not appeal the township's violation notice, leading to the filing of a civil ...

Looking at the figure, note how advertising and promotion differentially affect a brand’s equity. For this reason, consumer promotions must be used carefully, especially when trying to maintain an ...

This exploratory study examines the differences beween sales promotions that achieved their objectives and those that did not. For both consumer and trade promotions, the key success factors differ ...

Sarah Knight has been promoted to UK sales director: adult consumer, Head of Zeus (HOZ) and special interest; Sally Wilks has ...

Aimbridge Hospitality, a leading, global hotel management company and the world's largest third-party hotel operator, today ...

Sunderland have been the seventh highest spenders in the Premier League this summer. And yet, it might just be necessary ...

The move raises questions about the Cybertruck’s ability to sell on its own merits. Tesla launches head-turning promotion in attempt to boost Cybertruck sales — here's what it's offering first ...

New Delhi, Aug 1 (PTI) Swedish luxury carmaker Volvo is currently not looking at availing of benefits under India's scheme to promote passenger electric vehicles due to existing scale of the industry ...

Vicious Biscuit, the Southern-made originator of bold biscuit creations and the rising fast-casual breakfast rebellion, continues to dominate the Southern breakfast scene. In Q2 2025, the brand raised ...

The question now is whether some of the public reactions the fall denim campaign produced is what American Eagle intended.

NFT sales surged to over $574 million in July, marking the second-highest monthly total in 2025, according to data from ...

Last-minute offers from major operators to shift excess summer stock are fuelling ultra-late sales but a desire to avoid ...