The channels through which consumers are contacted by has a strong impact on trust, with 42% of consumers’ trust in brand ...

Marks & Spencer has appointed its first customer director, as the high street giant looks to position itself as the UK’s ...

Each part of the business “is connected to the brand”, says Aussie winemaker Yellow Tail, which argues the category “needs ...

Alcohol-free beer brand Lucky Saint has appointed its first CMO with the promotion of marketing and ecommerce director Kerttu ...

From exploring the potential of TikTok to prioritising employee advocacy, B2B marketers are increasingly treating social ...

Matt Reid joined the IT services firm earlier this year as it looks to elevate the role of marketing to kick-start its next ...

AI could radically alter how brands are chosen by consumers, but P&G’s CFO is confident of the company’s ability to adapt to ...

Three quarters of B2B marketers have seen the focus on artificial intelligence ramp up over the past year, according to new ...

Marketing and creative teams need tools that reduce time spent hunting for information, so they can focus on ideas that move ...

The Neverland Flying Academy has won Marketing Week and the Advertising Association’s 2025 Talent Trailblazer Award, celebrating the organisations and individuals opening the industry up to new talent ...

The grocer’s chief technology, data and marketing officer has been awarded the title of Marketer of the Year at the Marketing ...

Specsavers has been crowned Marketing Week’s Brand of the Year 2025 for its commitment to consistency and purpose.