Agencies told to restore public health websites; How Robert F. Kennedy Jr. could revive a dormant task force to scrutinize vaccine safety; CVS Health CEO under close eye from investors.
Novo Nordisk called out suppliers of compounded weight loss drugs following Hims & Hers’ controversial Super Bowl ad.
Under the terms of the agreement, Novartis will pay $925 million upfront and up to $2.15 billion, contingent upon achievement ...
As advertisers pay more for an ever-scarcer supply of ratings points, pharma’s ironclad devotion to TV could finally be in jeopardy ...
In its See Your Risks campaign, Bayer takes aim at denial among millennials and Gen Xers when it comes to heart disease. To ...
Patel will bring his considerable experience in point-of-care marketing to the chief growth officer role at Doceree.
More than 60,000 people in the U.S. bleed to death every year from traumatic events like car crashes or gunshot wounds, or ...
U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...
Mucinex knocked Vicks off the top spot for monthly TV ad impressions as pharma brands generated significant coverage from ...
The Navigating HIV video series aims to role model what open and honest conversations between patients and HCPs can look like.
It’s critical to understand what a digitally savvy HCP is in 2025 and what’s impeding pharma's communications with this ...
More than 80 domestic cats, among many other types of mammals, have been confirmed to have had bird flu since 2022.