The full breakdown of who's showing up for the world's biggest tournament and why brands can't afford a one-size-fits-all fan. The FIFA World Cup 2026™ isn't one audience — it's dozens, all showing up ...
Throughout her legendary career, Serena Williams has proven to be a powerful force in television. Nielsen data shows her matches consistently draw massive audiences, turning tennis broadcasts into ...
Naviguez dans le paysage télévisuel avec précision. The Gauge GaugeTM de Nielsen révèle comment les téléspectateurs américains passent leur temps à regarder la télévision sur toutes les plates-formes ...
Cable Gains Share for Second Consecutive Month in Six-Month-High Finish, Boosted by NCAA Tournament Final Four and Championship Games YouTube Maintains No. 1 Spot in Nielsen’s Media Distributor Gauge ...
Streaming sets record high of 46.6% of ad supported TV viewing, driven by Super Bowl and Winter Olympics; overall share of ad supported TV remains steady NEW YORK – June 23, 2026 – Today, Nielsen ...
MRI-Simmons and S&P Global Mobility are expanding advanced audience capabilities into Nielsen ONE. The collaboration will help drive greater interoperability by allowing marketers to maintain a single ...
Understanding today’s complex media landscape means advertisers need granular data to stay informed and reach the right audiences through the right channels. The Record is a quarterly report card on ...
Four years of advertiser investment. Eight tournaments. One global stage. Nielsen Ad Intel explains the seismic shift of soccer fandom in the U.S., revealing who’s watching, who’s winning the ad game ...
Twenty years ago, the first pitch was thrown in a World Baseball Classic game between South Korea and Chinese Taipei in the Tokyo Dome. Over the last two decades, the ...
Ganz gleich, wo auf der Welt Sie arbeiten – bei Nielsen sind Sie genau richtig. Bei „Smart Work“ geht es um mehr als nur den Arbeitsort. Es geht darum, die idealen Rahmenbedingungen, Werkzeuge und ...
From Selection Sunday until “One Shining Moment” is played, the excitement of buzzer beaters, Cinderella stories, and bracket busters keep fans deeply engaged for nearly the entire month. With 414 ...
纽约 ——2026年2月10日——尼尔森公司基于大数据+样本测量数据显示，约1.256亿*观众于2月8日周日观看了第六十届超级碗赛事。美国全国广播公司（NBC）转播的本届超级碗收视规模位列历史第二 ...
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