Abstract: Product repairability is one of the key enablers of a circular economic model. European policymakers have started giving consumers the “right to repair” and France has introduced a legally ...

Conjoint analysis is a statistical framework that decomposes products or services into multiple attributes and levels, enabling researchers to infer how consumers trade off different features when ...

Abstract: Understanding the travel behaviour of people by mode choice is crucial for the evaluation of transport services and to access the efficiency of cities' transport system. The wide adoption of ...

Objective Little evidence exists on which cigar warning statement attributes may impact cigar warning effectiveness; research is needed to identify the most effective cigar warning topics and text.

The following is a summary of “Gender differences in preferences for mental health apps in the general population – a choice-based conjoint analysis from Germany,” published in the October 2024 issue ...

Traditional choice-based conjoint methods are based on an unrealistically rational model of consumer decision-making. Traditional choice-based conjoint methods are based on an unrealistically rational ...

摘要: Nowadays, the application of conjoint analysis for measuring customers’ preferences for goods and services is wide-spread in marketing. A sample of customers is confronted with fictive offers and ...