While we often talk about tailoring your makeup to fit your face structure, skin type, or eye shape. But there may be one important factor you've been overlooking when customizing your routine: eye ...

Eye primers are thick and somewhat sticky products which are meant to help eyeshadows adhere better. These smoothen out the creases of your eyes and, much like facial primers, fill in the unevenness ...

Smoky eyes — just the phrase alone sets makeup lovers' hearts racing with sheer panic and fear. If you want to get smoldering without your whole look combusting into flames, then this daytime smoky ...

Smoky eyes are the OGs of eye makeup trends, and are perfect for when you don't have a lot of time to get ready. Don't believe me? Forget about all the tutorials that say you need to spend hours ...

If you, like myself, can't justify spending $2.99 a month on Kim Kardashian's app to watch all her glam squad makeup tutorial videos, finding the best makeup tutorials on YouTube — more specifically, ...

Do I need eye primer? Have you ever caught a glimpse of your makeup a few hours after applying and noticed it creasing, fading or smudging? Even eyeshadow formulas touting their long-lasting ...